The nation’s most famous college football stadium – The Rose Bowl – has been the home of UCLA football since 1982. One of the finest football stadiums in America, the Rose Bowl was built specifically for football, but was used for the 1932 and 1984 Olympic Games and has also been the site for five Super Bowls, the 1994 World Cup and the 1999 Women’s World Cup.

Be the most comfortable fan in the stands - be sure to lease your Bruin Seat today!  

  • Clearly defines your stadium seating

  • Comfortable and convenient

  • Permanently attaches to your seat and is waiting for you prior to each kickoff

  • Keeps you off the wet bench on days with inclement weather

For only $40 per seat, a Bruin Seat B installed in your seat at the Rose Bowl Stadium for the 2015 season. Your waterproof seat back will be waiting for you at every home football game. Revenues from the Bruin Seat program help support UCLA Athletics.