Aug 5, 2013



PASADENA, Calif. -- Individual premium seating for 2013 UCLA home football games at the Rose Bowl Stadium are now available for purchase as a new era opens at college football's most prized and iconic venue.

With completion of the stadium's Pavilion, fans for the first time will have the opportunity to purchase premium seats on an individual basis. Most Luxury Suites, Loge Boxes and Club Seats are sold on a three-year season ticket basis, however limited individual game inventory has become available exclusively for this season.

“The Rose Bowl is an American treasure, and for fans to experience it and its rich history in a truly modern way is, frankly, a once-in-a-lifetime opportunity,” said Rose Bowl General Manager Darryl Dunn. “So much has been put into the Stadium's renovation, and, particularly the Premium seating Pavilion, and we're delighted to offer this opportunity to fans.”

The recently completed Pavilion is the centerpiece of the Rose Bowl Stadium's renovation, adding state-of-the-art amenities and enhancing the fan experience while preserving the 90-year-old stadium's legacy for generations to come. Home to UCLA football and the granddaddy of all college football bowl games; the Rose Bowl Stadium has been the site of some of sports' all-time greatest moments. Sales of individual premium seating comes as UCLA prepares its exciting followup to last year's breakout season.

Premium seating includes VIP parking, access to air conditioned lounges, outdoor cushioned seats in the shade of the Pavilion with more legroom and access to full bars prior to, during and after games.

The new four-person Loge Boxes are located at midfield and offer private tables with built-in 12-inch LED monitors, all-inclusive upscale food and beverages, direct cash bar access and use of the exclusive indoor Loge Box Lounge.

New Luxury Suites consist of 16- and 24-person private indoor spaces with upscale food and beverages, flat-screen TVs, air conditioning, outdoor cushioned seating with drink rails, and private entrances with elevators and escalators. New Club Seats include cushioned outdoor seating and access to the 15,000- square-foot Club Lounge and four full direct cash bars.

Information, including pricing, is available by calling (626) 585-6800. Information also is available online at

1001 Rose Bowl Drive, Lot D Pasadena, CA 91103 (626) 585- 6800